Is your Facebook page not getting as much attention as it needs? Do you post regularly to get virtually no or really less engagement? What if you had a way to experiment with Facebook post types for boosting engagement? Getting the engagement depends on the posts you can create for your Facebook page.
Facebook posts are very useful to get an organic reach and to go viral. It helps you to engage with your fans and let them know more about what you do. Based on your page type, you will need to work on Facebook post types for boosting engagement. Let’s look at some Facebook post types that can work for you.
6 Facebook Post Types for Boosting Engagement
Facebook pages work on a certain algorithm. What works well for your competitor may not necessarily work for you. There are various Facebook post types for boosting engagement on your pages, but what you choose will depend on the type of page you have. Let’s look at some Facebook post types that can help you page get the boost and rev up the interaction.
Here is my list of 6 Facebook post types for boosting engagement.
Ask Questions
The most effective way to start is to ask questions to your Facebook fans from the dialogue box section. When they respond you will get to know the people’s need and their interest and if they relate to your page. Polls are another good way to ask questions that can give you an idea on what the majority of the followers on your page think. When you ask a question, do take out time to respond and acknowledge the answers.
Publish Quotes
Write relevant quotes on topics that can be trending or just share feel-good quotes. On one of my Facebook Pages, I love to share two quotes – one that I create and another one that I share at the end of the day. While these posts have a high reach, they may not really serve the purpose of the mission or value of your biz. So ensure that you share information that is also relevant to your biz.
Create Contests
Create contests for better opportunity to bring more fans. Collaborating with brands can also give them a boost. While contests can be beneficial for any type of Facebook page, you’ll need to zero in to the type of contest you may want to engage your fans in. If you are a life coach, you may want to have a give away that could be a journal or a free 1:1 session with you. You can organize various contests and there is no limit to do so.
CLICK TO RECEIVE A FREE E-BOOK ON THE DIFFERENT TYPES OF CONTENT FOR YOUR SOCIAL MEDIA.
Post/share videos
Another option that is fast catching up popularity are videos. Ever watch those short 1 min videos in a loop? The ones from Tasty, Buzzfeed or Bored Panda? Videos tell stories better than an image and since these are really short videos you can also capture the attention of the audience. Have a short video on how your product works, maybe a bunch of testimonials from your clients in a loop or something that resonates with your audience.
Videos today are really reliable for business purpose as the opportunity is limitless. Keep turn on the auto play mode at Facebook for viewing those seconds of video.
For business, use the Facebook Live option and connect with your audience. These videos pop up in news feeds and lets your followers know that you are online.
Post Frequently
Posting few times in a week will not help you to get audience feed. So, you need to post just right. Start with a minimum of 1 post a day and move on to increasing the frequency once you get the hang of it. I know of pages that post close to 50 posts a day that is really mind boggling and needs what I call super human effort to maintain!
Look up the appropriate times to post regularly after you understand the Insight. This will give you an idea on when your fans are online and when you can expect an engagement on your posts.
Use Hashtags(#)
If you are publishing valuable content or trending content ensure that you use hashtags that can give your post a boost. A trend is a buzz that people talk about. A trending hashtag refers to can be based on what people are watching, responding to a topic or commenting on. Hashtags help to collate and show similar types of posts in one place.
These are some of the Facebook post types for boosting engagement that can make your page interactive, fun and informational. These simple steps can help you tap your niche and grow a large fan following who will learn from your updates. Do you have any other posts that you work on?
CLICK TO RECEIVE A FREE E-BOOK ON THE DIFFERENT TYPES OF CONTENT FOR YOUR SOCIAL MEDIA.
Follow me on
FACEBOOK | TWITTER | PINTEREST | YOUTUBE | elephant journal
