Are you ready to take your biz to the next level and get noticed? If you are thinking of using social media to leverage your biz, then take up one media at a time so that you can focus on each aspect completely before moving to the next. Are you considering to create the perfect Facebook page to highlight your biz? If you are considering a Facebook page to showcase your biz, then keep in mind these few things before you take the plunge to create the perfect Facebook page.
In short, if you pay attention and plan carefully, you’ll be ready to rock your Facebook page. Listed are three tips to create the perfect Facebook Page
3 things to keep in mind when you want to create the perfect Facebook Page
1. Set Your Goals
What is it that you want to achieve with the Facebook Page? Write down your goals as specifically as you can. Give yourself 6 months and revisit the goal. Tick off what you have achieved which will also define how successful your Facebook page is. Make your goals as concrete and measurable as possible. Some goal examples are:
– Attracting new customers
– Building a presence for the brand
– Improving customer service or sales
– Engaging an audience to showcase your skills
2. Devise a strategy
Now that you have set your goals, concisely, you will need to work towards achieving them. Devise a strategy that will help you meet these goals.
– What and when will you post?
– What kind of content do you need to post?
– How many times in a day will you post?
– When will you engage with your audience and fans
– How many times will you go Live to showcase your expertise?
3. Source your content right
So you know what you want from Facebook. You have your goals listed and the strategy planned. Now, where are you going to get all that content from what you plan to share to get an engaging audience. Let’s look at some ways you can gather content that you can post.
– Interviews and podcasts
– Photos and videos
– News updates
– Blog posts, infographics
– Share content from other pages
Facebook has published an excellent guide to creating engaging page posts, so take a look at it if you’re short on ideas. Look it up if you are short on ideas.
Engaging content equals to an engaged audience. Once you follow these three tips, you are sure to get an engaging page. It is also important that you look up the metrics regularly to know how the page is performing and carry out the necessary tweaks when needed.
Keep in mind that facebook can be an extremely powerful tool for small businesses. When operated the right waym it can help to expand your business by leaps and bounds. Use it correctly. Do you have a Facebook page for your biz too?